作为一个品牌的标志，成功的Logo往往只通过一个简明的符号就可传达一种深刻而令人难忘的含义!本书汇聚全球全形象、生动、极具创意的Logo作品，对如何吸引公众目光，并对品牌留下深刻印象的设计思路赋予了新的灵感! 收集大企业、饮食、艺术、文化、媒体、中国字传等等作品，本书富含巧妙而新颖的创意，对所有平面设计师和他们的客户来说实属是一部难得的好书。
　　As a brand's logo, the success of Logo is often only through a simple sign can convey a deep meaning and unforgettable! This book brought together the world-wide image, vivid, highly creative Logo works, how to attract public attention , and was impressed by the design of the brand idea to give a new inspiration! collection of large enterprises, food, art, culture, media, mass, and so works of Chinese characters, the book is rich in clever and innovative ideas for all graphic design teachers and their customers, it is rare that a good book.